Monday, December 23, 2013

Online Reputation

So, the rage in Search Engine Optimization or SEO is about placing your company and or product in the search engine spotlight.

This is great for marketing and positive information for product sales.  But, what about your personal online footprint?

What information appears as search engine fodder for anyone to find for free?

1) Does a simple mistake or business decision become the online death to your personal reputation?
2)  Is bad or incorrect information become perceived as online fact?
3) Can a disgruntled friend, romantic relationship, co-worker, neighbor or anyone disgrace your reputation online?

The answer to all three questions is yes.

Now, how do you fix or clean this mess up.

You can spend thousands and even tens of thousands of dollars to a group of clean up experts.  Or, you can do many things your self.

Over the next few weeks, I will give you a roadmap to stop the madness.